Jordan’s Tourism Revenue Soars in January, Reaching $680.5 Million

Jordan’s tourism sector generated $680.5 million in January, marking a 22.8 percent annual increase. This boost was driven by spending from expatriates and non-Arab tourists. While overall revenues showed a decline in 2024 due to geopolitical factors, visitor numbers exceeded targets, indicating a resilient tourism strategy in place.

Tourism revenue in Jordan reached $680.5 million in January, reflecting a 22.8 percent increase compared to the previous year. Data from the Central Bank of Jordan, reported by the Petra news agency, indicated this growth was largely attributed to a 22.7 percent increase in spending by Jordanian expatriates and a significant 30.7 percent rise in spending from non-Arab visitors. This growth positions Jordan within the broader trend of regional tourism enhancement, paralleling initiatives in nations like Saudi Arabia and the UAE.

In summary, Jordan’s tourism sector has demonstrated encouraging growth, particularly from expatriates and non-Arab visitors. Despite some declines observed in specific markets due to geopolitical issues, the overall trajectory appears positive, exceeding visitor targets set in the Economic Modernization Vision. These developments underscore Jordan’s ongoing efforts to promote its rich cultural and natural offerings against the backdrop of broader regional tourism initiatives.

Original Source: www.arabnews.com