Brazil’s Legal Betting Market Achieves Remarkable Growth with 1.7 Billion Visits
In January 2025, Brazil’s legal betting market achieved 1.7 billion visits on the bet.br domain, surpassing YouTube and Instagram in online traffic. The significant hike in visits supports the legal compliance initiative by regulating betting sites and has strengthened the government’s crackdown on illegal gambling. Additionally, 68 companies have gained operational authorization to engage legally within this burgeoning industry.
Brazil’s legal betting sector has seen a remarkable rise since its introduction in 2025, with the bet.br domain receiving an extraordinary 1.7 billion visits in January alone. This surge has established the bet.br domain as the second-largest online traffic generator in Brazil, only trailing behind Google, and ranking within the top 17 most visited websites worldwide. The increased traffic results from new regulations mandating licensed operators to utilize the bet.br domain for legal compliance.
The substantial growth of Brazil’s legal betting market, highlighted by the impressive traffic to the bet.br domain, illustrates the increasing engagement of Brazilian users with online betting platforms. This growth not only enhances the legal framework around betting but also contributes to the government’s efforts to eliminate illegal operations. As Brazil embraces this regulated market, it signifies a pivotal shift in the country’s gambling landscape.
Original Source: www.yogonet.com
